Upcoming Mahindra  TUV 300

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201521 Aug


When: September 10, 2015

How Much: Rs 6.23 - Rs 8.89

Engine:  3.0-cylinder turbocharged mHawk80 diesel engine

Competion: Toyota Etios Cross, Hyundai 120 Active, Volkswagen Cross Polo, Fiat Avventura


Homegrown carmaker Mahindra and Mahindra (M&M) will launch its new compact SUV named TUV300 on September 10.


Mahindra calls it the ‘Tough Utility Vehicle’, with tough-boxy exterior design and relatively upmarket interiors with space to seat 7 people if necessary.


“We will be launching our new compact SUV named TUV300 at Chakan plant, where we also produce other products like the XUV500,” said Pravin Shah, President & Chief Executive, (Automotive), (M&M).


The TUV 300 has been under development for over a year, and various mules of the UV have been spotted testing around the country from time-to-time. He, however, did not share details of the new product.


A compact sub-four metre SUV, M&M is positioning the TUV300 as a "a true blue SUV" and is expected to compete with the likes of Toyota Etios Cross, Hyundai 120 Active, Volkswagen Cross Polo and Fiat Avventura which are priced at a range of Rs. 6.23 lakh and Rs. 8.89 lakh (ex-showroom Delhi).


The company is targeting to address needs of those customers who are looking for a pure SUV in the compact segment, which at present is dominated by crossover models.


The TUV 300 will be powered by a three-cylinder, turbocharged diesel motor, named the mHawk80, which will be mated to a 5-speed transmission with 2WD. The TUV 300 has been designed to work with a 4WD system too, but that will not be offered in India initially. M&M had introduced a compact SUV Quanto in 2012 but it did not meet with the success that other models from the company such as the XUV500 and Scorpio had.


The design of the Mahindra TUV300 has been inspired by a battle tank with raised shoulders, high front nose, flat roof, high ground clearance and straight bonnet. The TUV300 is an all-new SUV platform. It has been designed and developed in-house by the Mahindra design team. The research and development of Mahindra TUV300 has been carried out at the Mahindra Research Valley in Chennai.


The vehicle will be manufactured at the company's manufacturing facility at Chakan, where it also produces trucks and other vehicles of Maxximo platform.

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