Introduction

Nissan Motor India Pvt Ltd (NMIPL) market share today is around 2.5 percent, which isn’t a lot, but given the limited number of models (not counting the CBUs), and the short time since it commenced Indian operations, is not too bad. However, the company has aggressive plans to increase its market share with the introduction of new models in the volume segment. This is where the Evalia MPV comes in. With the Evalia, Nissan hopes to tackle the likes of the Toyota Innova, Mahindra Xylo and Maruti Ertiga for market share.

The Evalia, which is also known as the NV200 in other markets, is based on Nissan’s B-platform. The Evalia / NV200 is sold in both passenger and commercial variants in markets such as Europe. For India however, Nissan will only introduce the passenger version, while it’s likely that Ashok Leyland, with which Nissan has entered into a JV, will produce a commercial version of its own, called the Stile.

According to Nissan’s product team, the Evalia’s customer demographic is male, married with teenage or pre-teen children, who earns an annual salary of Rs 15 lakh or more. This is a fair enough description of its potential customers.

The Nissan Evalia will be available in four variants – XE, XE +, XL and XV, and while the pricing will only be announced at the launch on September 25, we expect it to range from Rs 8 – 10 lakh.

• Design & Engineering
• Interiors & Comfort
• Performance & Handling
• Fuel Efficiency
• Safety
• Verdict
• Competition Check

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